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Analytics
Source breakdown, conversion, and lead activity. Track response time, pipeline conversion, and revenue by source (Website form, Chat, SMS, Make.com, API).
What this section means
In the full product, Analytics answers: where do leads come from, how fast you respond, how many move through your pipeline, and how much revenue each source generates. You use it to double down on what works and fix what doesn’t.
Avg. response time2.4 minTime to first reply after lead comes in
Pipeline conversion24%New → Qualified → Booked
Revenue by sourceSee table below; Chat and form lead in revenue
Lead activityReplies, meetings booked, stage changes over time
Example: leads and revenue by source
See which channels bring in leads and revenue so you can invest in the right places.
| Source | Leads | Converted | Revenue |
|---|---|---|---|
| Website form | 124 | 18 | $12.4K |
| Chat | 89 | 22 | $18.2K |
| SMS | 56 | 14 | $8.1K |
| Make.com | 34 | 8 | $5.2K |
| API | 21 | 6 | $4.0K |
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